Wellington Capital
Advisory
ACCELERATING GROWTH BY ALIGNING MARKET STRATEGY
WITH INVESTOR PRIORITIES, ORGANIZATION AND OPERATIONS
Wellington combines its management expertise with a disciplined execution model which we pioneered, which we call the ‘Integrated Execution Service’ approach. Starting with market requirements, the approach then aligns investor priorities, strategy, execution and governance in an integrated manner to help investors achieve enhanced levels of control over their investments in Indonesia.
INTEGRATED
EXECUTION
SERVICE
1
Market
Needs
2
Investor
Priorities
3
Quickstart
Plan
4
Value
Initiatives
5
Work
Programs
6
Strategic
PMO
7
Exit
IES
1. Market Needs
We initiate the value creation chain by clearly identifying target market segments, supported by on-the-ground research to identify emerging market dynamics, customer trends, regulatory shifts and competitor activities.
2. Investor Priorities
We work closely with the investors to understand the initial investment thesis, emerging priorities, investee challenges, capital availability and investor-management team dynamics. From there we outline growth and exit targets with the investor, then begin working with the management team to determine how best to move the company in the desired direction.
3. Quickstart Plan
We work closely with the management team to align the operating company with the end goal of our clients. We place value creation at the center of our activities by developing strategies to deliver exit-critical targets set by the clients.
4. Value Initiatives
We actively identify key initiatives to drive top-line revenue and bottom-line profit performance, aligned with the targets set out in the Quickstart Plan. We achieve this by revamping business models, identifying new revenue streams, improving operational efficiency, and optimizing costs, within a strict governance framework.
5. Work Programs
We work together with our clients and management team to align incentives by defining a set of agreed metrics, business milestones, and resource allocation guideline. Additionally, specific accountabilities are assigned to individual workgroups at this stage.
6. Strategic PMO
We provide board-level management reports to track progress against the agreed Value Initiatives and allow a high-degree of visibility and control to all stakeholders. We pay particular attention to issue management and ‘early-warning’ problem resolution.
7. Exit
We endeavour to maximise exit transaction value for our clients in accordance with their expectations at the end of the value creation chain. Our wealth of experience ensures transactions are completed flawlessly.
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